Social Media and its Effects on Marketing Today

21. Jun | by | Marketing Services, SMM, Social, Social Marketing Tips, Social Media Management, Social Media Marketing | 0 comments:

By Ryan Gumb Social media has become a regular part of everyday life for countless individuals around the world. When we wake up in the morning the first thing that we do is grab our phones to check our social media accounts. In fact, for many of us, the time spent sleeping is the longest period of time we go without checking our social media accounts. It is an undeniable fact that social media has made its way into our society in a variety of different aspects. One of the greatest ways that it has impacted society can be found … Continued

Generational Marketing in 2019

18. Jun | by | Marketing Services, Social, Social Marketing Tips | 0 comments:

By Ryan Gumb When developing a marketing strategy, age and generation are factors that need to be taken into account. We’ve all heard terms like “Millennials,” and “Baby Boomers,” thrown around, but what do they actually mean? And how do you figure out which generation that you’re a part of? Well, unfortunately… it’s not so simple. There is a lot of debate over the exact point of time in which one generation transitions into another. However, our behavior and media habits can give us a clearer explanation about which age bracket we truly belong in. Baby Boomers (1946-1964) Unlike the … Continued