Coronavirus’ Impact on the Marketing Industry

7. Aug | by | Marketing Services, Social Marketing Tips, Social Media Management, Social Media Marketing | 0 comments:

The impact of the Covid-19 virus has been massive and widespread. Almost every single industry that you can imagine has felt the effects that the shockwave of the Coronavirus has left in its wake, and the marketing industry is no exception. With much of the population forced to self-isolate at home, digital marketing has become even more crucial than ever before as people have become increasingly reliant on technology in order to stay in contact with one another. Marketers and brands have had to make several adjustments as a result of the pandemic, and interestingly enough, many unexpected opportunities and … Continued

Tik Tok Performance Improvement Tips:

7. Aug | by | Social Marketing Tips, Social Media Management, Social Media Marketing | 0 comments:

Ever since its debut in September 2016, Tik Tok has emerged as one of the fastest growing social media platforms available. Younger individuals in particular, such as members of Gen Z and Millenials have really helped to popularize the platform, creating viral trends and dances that have reached across the globe. The viral nature of Tik Tok is part of what is so enticing about it to begin with; the idea of being able to record a message or participate in a trend and have your voice heard by millions of people from all different walks of life can be … Continued

BEATSTOCK IS BACK!

19. Jul | by | Art, News, Staten Island | 0 comments:

Beatstock is back! Presented by Slomin’s Shield, the event is hosted by Drita D’Avanzo from MTV’s ‘Mob Wives’ and Speedy. On Saturday July 27th at the Ocean Casino Resort in Atlantic City, 103.5 KTU’s “dance music festival that started it all” makes its long awaited return with new, fresh talent. Some of the great artists set to perform include Deborah Cox, Amber, K&7 & TKA, Judy Torres, Lil Suzy, Rockell, and The Cover Girls. The Vargas Brother, Reina, Real McCoy, Color Me Badd and Joe Zangie are also scheduled to perform. There will also be an after party at the … Continued

Empire Outlets Opens in Staten Island, New York

1. Jul | by | Staten Island | 0 comments:

By Ryan Gumb Shopping on Staten Island just got a whole lot more interesting and way more fun, thanks to the newly opened Empire Outlets. Located right next to the Staten Island Ferry terminal, these outdoor outlets provide Staten Islanders, and visitors, a shopping experience that they have never had access to. In fact, the Empire Outlets are not only the first outlet shopping destination on Staten Island, but also the first outlet shopping destination in New York City. This unique distinction is what makes the Empire Outlets so important to the people of Staten Island and New York City. … Continued

Social Media and its Effects on Marketing Today

21. Jun | by | Marketing Services, SMM, Social, Social Marketing Tips, Social Media Management, Social Media Marketing | 0 comments:

By Ryan Gumb Social media has become a regular part of everyday life for countless individuals around the world. When we wake up in the morning the first thing that we do is grab our phones to check our social media accounts. In fact, for many of us, the time spent sleeping is the longest period of time we go without checking our social media accounts. It is an undeniable fact that social media has made its way into our society in a variety of different aspects. One of the greatest ways that it has impacted society can be found … Continued

Generational Marketing in 2019

18. Jun | by | Marketing Services, Social, Social Marketing Tips | 0 comments:

By Ryan Gumb When developing a marketing strategy, age and generation are factors that need to be taken into account. We’ve all heard terms like “Millennials,” and “Baby Boomers,” thrown around, but what do they actually mean? And how do you figure out which generation that you’re a part of? Well, unfortunately… it’s not so simple. There is a lot of debate over the exact point of time in which one generation transitions into another. However, our behavior and media habits can give us a clearer explanation about which age bracket we truly belong in. Baby Boomers (1946-1964) Unlike the … Continued

Shelter Plan Lacks Common Sense (commentary)

15. Feb | by | Staten Island | 1 comments:

Last month, the mayor announced that he was funding a 200-bed homeless shelter for women and children at 44 Victory Blvd., in Tompkinsville, several hundred feet away from an existing homeless shelter for women and children run by Project Hospitality. The site is one of the most valuable pieces of property in the area because it is zoned for a mixed-use tower that can add residents and income to a neighborhood that is the focus of revitalization efforts. As is its practice, the city is offering the property owner, Freehold S L Limited, a long-term lease well above market rate … Continued

Has the Fourth Estate Elevated Itself to Ruling Class?

29. Oct | by | Politics, Social Distribution | 0 comments:

For 25 years I have made my living in public relations. Over the years I have established relationships with members of the New York City Press Corps who have allowed me to pitch story ideas. The stories that get picked up must pass intense scrutiny by reporters and editors who look for facts to back up my claims – that’s because the New York City Press Corps consists of the savviest people the “fourth estate” has ever known – upholding their responsibility to report the unbiased truth to the masses at all times. Hundreds of years ago, the press was … Continued

How to Be a Better Client and Maximize Your Marketing Efforts

4. Apr | by | Marketing Services, SMM, Social Marketing Tips, Social Media Management, Social Media Marketing | 0 comments:

Some industries are labeled with a bad reputation no matter how trustworthy the individual business entity is. Auto body shops and marketers are two such industries.  So what happens when a well-known marketing agency teams up with Staten Island’s only environmentally friendly auto body shop to increase business? This week’s Vonsense podcast, “How to be a better client” can answer that question. This week the Von Agency team spoke with Barry Crupi, Co-owner and operator of Barry’s Auto Body to get his opinion about why his various marketing campaigns have been successful. The first point that Barry brought up was … Continued

The Benefits of Hiring a Professional Graphic Designer

29. Mar | by | Uncategorized, Web Services | 0 comments:

As the senior creative designer at The Von Agency, part of my job is to use digital illustration to create materials that provide information about a company. This can be done with company logos, web design, flyers, brochures, stationary, signage, business cards, mailers and more. Creative Designers usually work collaboratively with researchers in order to achieve an understanding of industry trends. Strong problem solving, decision making and organizational skills are vital to us because our job requires us to meet with clients to discuss business objectives, estimate the amount of time required to complete the work, develop design briefs, and … Continued

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